For all those advertisers out there
I recently discovered that channel 4 began airing a new programme called 'The mad bad ad show' which entails teams challenged to test their knowledge of classic campaigns and slogans before the captains produce their own ads which are then voted on by a studio audience. The show made by Peep Show producers, (Objective Productions) is hosted by Mark Dobson and flanked by team captains Micky Flanagan and Mark Watson, featured guests from adland answering questions and carrying out ad-related tasks. Its really interesting to get an insight of what the public audience think of these ads and its also entertaining with lad-ish banter and dry wit. Check it out if you haven't already.
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